About
Ruben Cano
Portfolio manager and founder of Ruben Cano Consulting, an SEC-registered investment adviser serving families and individuals.
Ruben Cano has built his professional career in the financial markets, combining experience as a trader, portfolio manager and investment adviser. His work centres on guiding families and investors through strategic decisions about their wealth and their capital.
Ruben Cano Consulting was founded with a clear intent: an advisory relationship built on independence, transparency and aligned interests. The firm gives clients direct access to the person who analyses and manages their investment decisions, under a model in which the client's interest comes first.
Alongside the advisory practice, the firm develops financial and investment education through its campus, with the aim of contributing to a new generation of professionals better prepared to understand and take part in the financial markets.
Registrations & licences
- Registered Investment Adviser with the U.S. Securities and Exchange Commission
- Series 65 — Uniform Investment Adviser Law Examination
- Fiduciary under the Investment Advisers Act of 1940
- Professional trader and portfolio manager
Education
- Public Accountant — Universidad del Valle
- Master's in Financial Management
- Postgraduate in Professional Financial Services
- Studies in economics in the Austrian School tradition
Philosophy
“Wealth is built by surviving every quarter, staying invested, and letting the arithmetic of compounding do its work.”
We are process investors. Capital is allocated against a written risk budget, positions are sized before they are chosen, and every exit is defined at entry.
Our only revenue is the fee you pay us. Your money stays in an account in your name at an independent qualified custodian, and our authority extends to managing it.